Jim Steeg is an American sports executive. He is considered the one individual who is responsible for growing the Super Bowl into the world's greatest one-day sporting event. He is currently a noted sports business, stadium and events consultant, advising companies on a variety of subjects, including business ventures, strategic planning, technology, media and community relations, marketing programs and events plans for sports leagues, organizations, conferences, teams and events; stadium operations; fan enhancement; stadium physical structure, and organizational structure. Included among the companies and entities he has worked and consulted with are the National Hockey League, the Pacific-12 Conference, USC, UCLA, the Seidler/O'Malley Family in the purchase of the San Diego Padres, Qualcomm, STATS LLC, SMRI, Helms Briscoe, The Buckeye Store, the Rose Bowl, the Balboa Park 100th Anniversary celebration, Cleatskins, Prep Athlete, Frosty Towel, Elite Services and Multi Ventures Protection, and he has helped formulate Community Force, a national program for charitable fundraising. 

November 29th, 1950 in (Age 73)